Sports clubs have brand guidelines to support your presentation and make sure you are representing Royal Holloway correctly. These guidelines cover everything from playing kit and brand assets to social media, and help ensure you are effectively and appropriately advertising your group at every possible opportunity. Using the official brand elements across your communications creates a coherent and unified sport identity. It embodies our heritage, while emphasising the competitive nature of the student athletes, and allows Royal Holloway to stand out in the contemporary sporting arena.
Please see the presentation from Student Leader Conference for information about this - linked below, alongside the downloadable packs of RH Sport brand guides and assets. For support, please email StudentOpportunities@su.rhul.ac.uk or sports@rhul.ac.uk
Lockups
Your club lockup is your club’s official Royal Holloway Sport logo with your club’s name. Every group will have a club lockup and these should never be edited, changed, or recreated. Nothing can be added to the Club lockups (e.g. goggles for Swimming, or a helmet for American Football), and no element can be removed. Also, the bear and the coat of arms must not be modified in any way, this includes adding a body or limbs to the bear.
If you don’t have access to your group’s lockup, please get in touch with us and we will have it sent to you.
Colossus Logo
The use Colossus’ logo can be a great way to easily identify you as part of Royal Holloway Sport.
The logo of Colossus can be utilised more flexibly than the full lockup, but it is still important that the bear itself is not modified in any way, with nothing added or removed, and the proportions not changed.
Colour Palette
Royal Holloway Sport has a specific colour palette, the primary colours being Green, White and Purple as a reflection of the suffragettes associated with Royal Holloway and Bedford New College. Secondary colours have been chosen to complement the primary colours. See the brand guidelines below for the exact colour hex codes.
Social Media
See the branding quick guide for the essentials for running club social media, and the Student Leader Conference presentation for guidance on what makes good social media content.